Complaints Health Check · review of 15 anonymised cases
Where complaint handling is strong, and where it is not
Fictional example for Northgate Advisory (fictional). The data is invented to show the format. It is not a client result.
Scorecard average 2.8 out of 5
- Acknowledgement13 of 15 acknowledged promptly and said what happens next.
- Investigation depthIn 9 of 15 cases the notes show no check of the customer’s own account of events.
- Reply clarityReplies are polite but 6 of 15 leave one of the customer’s points unanswered.
- Timeliness4 of 15 passed the firm’s own target; no holding reply was sent in any of them.
- Root cause recordedOnly 2 of 15 records say why it happened. Nothing links cases together.
- Fair outcomeRedress offered was consistent for similar cases.
Top five improvements, in priority order
- Record a root cause on every closed caseWithout it, repeat problems cannot be seen. Cost: one extra field.Evidence: Only 2 of 15 records give a cause. · Effort: Low · Suggested owner: Complaints lead
- Answer every point the customer raisedUnanswered points are the commonest reason a customer writes back.Evidence: 6 of 15 replies skipped a point. A checklist before sending fixes most of this. · Effort: Low · Suggested owner: All handlers
- Send a holding reply when a case will run lateA short update stops silence turning into a second complaint.Evidence: 4 cases passed target; none had a holding reply. · Effort: Low · Suggested owner: Complaints lead
- Check the customer’s account before decidingDecisions made on the firm’s records alone look one-sided and are easier to challenge.Evidence: 9 of 15 investigations show no such check. · Effort: Medium · Suggested owner: Team managers
- Review the complaints letter templatesSeveral replies repeat the same stock paragraph even where it does not fit.Evidence: The same paragraph appears in 7 of 15 replies. · Effort: Medium · Suggested owner: Compliance / operations
What I would not conclude from 15 cases
A sample this size shows patterns worth acting on. It does not prove how often each problem happens across the whole firm, and it is not a legal or regulatory opinion.